unsigned artist | Major Labl

Independent Musician? Don't Confuse Music Promotion With Effective Music Marketing

May 15
3 min

Independent Musician? Don't Confuse Music Promotion With Effective Music Marketing

In this article, we explore the subtle, but important differences between music marketing and music promotion and explain how...

82 views0 comments

NFT's The Opportunity For Independent Musicians

Mark Knight, Founder.

Apr 7
4 min

NFT's The Opportunity For Independent Musicians

In this article, we demystify NFTs and explain the real opportunity for independent musicians.

58 views0 comments

Major Labl launches FREE music marketing training for unsigned musicians

Mark Knight, Founder.

Feb 24
3 min

Major Labl launches FREE music marketing training for unsigned musicians

Major Labl launches Free music marketing training for unsigned musicians

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Independent Musician? How To Promote Music In 2022. A 20-Step Expert Checklist.

Mark Knight, Founder.

Jan 21
7 min

Independent Musician? How To Promote Music In 2022. A 20-Step Expert Checklist.

Last year we produced a checklist to help independent musicians promote their music more effectively. With changes to Facebook Ads and...

339 views0 comments

Independent Artist? 6 quick ways to create a 'bonfire' music marketing strategy

Mark Knight, Founder.

Sep 12, 2021
3 min

Independent Artist? 6 quick ways to create a 'bonfire' music marketing strategy

If you are an independent artist looking to promote your music, it's important you have both a bonfire and firework music marketing strategy

277 views1 comment

6 Things Independent Musicians Can Learn About Growth From Successful Brands

Mark Knight, Founder.

Aug 31, 2021
7 min

6 Things Independent Musicians Can Learn About Growth From Successful Brands

In this article, Major Labl founder, Mark Knight considers the parallels between brands and bands and asks what can independent musicians...

221 views0 comments

How To Promote Independent Music In 2021. The Expert Guide.

Mark Knight, Founder.

Apr 11, 2021
5 min

How To Promote Independent Music In 2021. The Expert Guide.

Major Labl founder Mark Knight, provides the ultimate checklist to promote independent music more effectively in 2021. Record and produce...

762 views0 comments

Three reasons why paying for playlist promotion is a terrible idea for independent artists

Mark Knight, Founder.

Mar 12, 2021
3 min

Three reasons why paying for playlist promotion is a terrible idea for independent artists

Independent artists know every stream on Spotify earns them money, so why wouldn't they play a playlister to guarantee streams? Here are...

242 views0 comments

Why Spotify Marquee Could Be A Game Changer For Independent Artist Promotion

Mark Knight, Founder.

Feb 24, 2021
4 min

Why Spotify Marquee Could Be A Game Changer For Independent Artist Promotion

At Spotify's recent Stream On event, they announced their roadmap for the improvement of the service highlighting 8 key changes, one...

733 views0 comments

Did Instagram Stories Kill The Full Length Music Video?

Mark Knight, Founder.

Feb 18, 2021
3 min

Did Instagram Stories Kill The Full Length Music Video?

When Instagram launched Stories, many commentators cynically saw this as a simple attack on SnapChat, but five years on it's clear the...

41 views0 comments

What Size Should My Spotify Banner Be? This And Every Other Size A Musician Needs In One Place

Mark Knight, Founder.

Feb 14, 2021
1 min

What Size Should My Spotify Banner Be? This And Every Other Size A Musician Needs In One Place

Canva is amazing, it helps you create your visual identity and brand online. But if you are a musician, artist, manager or just work with...

1,082 views0 comments

Right Chord Music launches the RCM Indie music collective to support independent artists

Mark Knight, Founder.

Dec 4, 2020
1 min

Right Chord Music launches the RCM Indie music collective to support independent artists

Top 10 ranked indie music blog, www.RightChordMusic.co.uk (RCM) are inviting independent music blogs, freelance writers, playlisters, DJs...

33 views0 comments

Unsigned Musician? Stop Wasting Money On Radio Pluggers

Mark Knight, Founder.

Jun 17, 2020
4 min

Unsigned Musician? Stop Wasting Money On Radio Pluggers

After working with unsigned artists for over 10 years it's easy to conclude that paying for a radio plugger is not an effective or...

80 views0 comments

Does AWAL Help Or Hinder Independent Artists?

Mark Knight, Founder.

May 21, 2020
5 min

Does AWAL Help Or Hinder Independent Artists?

In this article, Major Labl founder Mark Knight critically examines the AWAL offer. Asking do AWAL really offer any more than an...

542 views0 comments

Independent Artist? Music Marketing Must Drive The Play Count

Mark Knight, Founder.

May 21, 2020
3 min

Independent Artist? Music Marketing Must Drive The Play Count

In this article Mark Knight, founder of Major Labl explains why music promotion is only effective if it drives the play count. Focusing...

22 views0 comments

The 7 Quickest Way To Be Ignored By Music Blog

Mark Knight, Founder.

May 21, 2020
2 min

The 7 Quickest Way To Be Ignored By Music Blog

Last week we posted an article explaining how to build relationships with music blogs and how to increase the chances of being featured....

19 views0 comments

Seven Simple Steps To Get Your Music On A Music Blog

Mark Knight, Founder.

May 21, 2020
3 min

Seven Simple Steps To Get Your Music On A Music Blog

Mark Knight the Founder of Right Chord Music (RCM), a top 10 ranked indie music blog explains how unsigned bands and independent artists...

40 views0 comments

The Three Biggest Mistakes Made By Independent Artists

Mark Knight, Founder.

May 21, 2020
4 min

The Three Biggest Mistakes Made By Independent Artists

In this article, Major Labl founder Mark Knight identifies the three most common music marketing mistakes made by independent artists and...

102 views0 comments

10 Essential Tools For Independent Artists

Mark Knight, Founder.

May 21, 2020
4 min

10 Essential Tools For Independent Artists

Gone are the days when all you needed to succeed as a musician was music. In the new music economy, successful artists think like...

329 views0 comments

The Major Labl blog shares music marketing thought pieces for unsigned bands and independent artists. All articles are written by Mark Knight.